

Jamie Foy's New Balance Numeric NM306 pro model combines simplicity through a classic vulcanized shoe design with upgraded features to ensure durability. That being said, the aesthetically pleasing nature of New Balance Numeric footwear appeals to a much wider audience beyond skateboarding's parameters. New Balance Numeric has rapidly become one of the best-selling skate shoe brands to be stocked in NOTE, consistently putting out some of the cleanest and most technically advanced skate shoes on the market. With silhouettes taking inspiration from a range of athletic sports from New Balance's archives, Numeric provides a wide-range of skate shoes to cater to a variety of skateboarder's needs. The addition of Jake Darwen as staff photographer has meant that their adverts are all beautifully shot Influences from the brands track-and-field origins within performance running footwear are apparent through lightweight finishes, supportive structures and reinforced abrasion-resistant overlays, whilst the divisions creative trait is one that appears throughout new season edits including their 2021 ‘Gazette’ release filmed by Cameron Sparkes and featuring the likes of Jett Stanton, Sean Ryan, Karl Dorman and Jack Paterson.New Balance Numeric's visual output over the last few years has often proved groundbreaking, with edits like 'A Place in the Sun' and 'Quids In' pushing the boundaries of skateboarding videography, and following up with 'String Theory' in 2019, which has proven one of the most well-received skate videos in recent memory. Technical advancements in C-CAP, Ndurance and FantomFit technology provide New Balance Numeric with a performative design style that continues to evolve across both their classic and signature footwear collections.

Returning for 2022 to celebrate its fourth year in circulation, the signature New Balance Numeric 306 Jamie Foy is continually styled with reference to the skaters childhood house number in Florida and classic court-specific silhouettes, with 2022’s latest selection joined by its own ‘Field Tested’ edit, whilst 2020’s purpose-designed New Balance Numeric 1010 release for Brazilian-born Tiago Lemos, partly influenced by parent-brand New Balance’s ‘Made in UK 991’ series, returns in two new colourways of black and white and olive and white for a utilitarian twist. Delivering the very best in boardfeel, grip and comfort, New Balance Numeric also remains well known for their throwback ‘String Theory’, ‘Quids In’ and ‘Parallax’ edits. Inspired by a mixture of references, ranging from racket-ball stylings to heritage trail runners, New Balance Numeric footwear focuses on both function and fit with respect to skate specific wear. A credit to ‘70s design, the New Balance Numeric 440 Hi returns in a monochrome colourway for 2022, a shadow stitch take on the design’s recent partnering with London based skater Tom Knox. Alongside this, the New Balance Numeric 288 features a soccer-sport undertone and the New Balance 272 arrives as a seasonal follow up to last years ‘272’ team video featuring the likes of Ronnie Kessner and Chris Colbourne. In 2019 with its returning mixed-material profile continually inspired by the skater’s Floridian hometown.
